With a new owner in place, the 1970s proved a successful period for Hornby, with a new brand name, new models and exciting innovations, as MARK CHIVERS discovers.
1972-1980
DUNBEE-COMBEX-MARX was a large toy group, employing around 6,000 people worldwide, with the recent acquisition of Rovex Ltd forming a large part of the business. Following the takeover, there was a need for the company to change the trading name of its model railway system, from the packaging to the branding on a locomotive’s chassis or piece of track. It wasn’t a dramatic alteration - more of a transition really, as the boxes remained red with yellow lettering, while the company logo still retained much of its previous form and the lettering now appeared as HORNBY Railways.